When your company started to trade is important, as it can start the clock ticking for SEIS and EIS deadlines.
It is not necessarily the date you incorporated your company (the date at Companies House) or the date you made your first sale.
The date you started to trade is the date you were ready to start selling your products or services and were actively seeking customers, whether or not you had any.
To take a simple example of a corner shop. The business starts to trade when the shelves are stocked with products and the “open sign” is turned round on door – even if no one comes in and buys anything.
Check your trade is a qualifying trade for SEIS and EIS.